"The Internet has an indescribable power to influence, connect, and mobilize the current population. Technological advances are no longer shocking but simply expected. Today’s society has different expectations for all types of relationships. Relationships are now different because the tools used to maintain peerto-peer connections have undergone a vast alteration. The primary focus is on the Internet and, with that, the development of social media."

http://www.elon.edu/docs/e-web/academics/communications/research/vol2no1/01Cabral.pdf